Services

Choose what you need. We'll handle the words.

Why Flying Waffle Creative

Fresh content.

AI can produce volume. It can't produce voice. It can't read the room, understand your audience, or bring genuine editorial judgment to your brand.

We can.

Flying Waffle Creative is built on the belief that great content is a craft. It takes curiosity, care, and a real human on the other end of the keyboard. Every brief gets read. Every piece gets written. Every client gets work they're proud to publish.

Copy SEO Social

iGaming Content

Player-first. Search-smart. Built to perform.

15+ years of iGaming experience means we understand the product, the player and the industry behind both. We create content that makes casino games, operators and betting products easier to understand - while giving search engines and AI the signals they need to find it.

Experience across Ontario, Alberta, Canada, New Zealand and the UK, with both regulated and grey-market expertise.

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What we do

  • Casino, sportsbook and live casino reviews
  • Game reviews and guides
  • Slot releases and new game content
  • Provider and game-feature content
  • Affiliate content, comparisons and listicles
  • SEO & AIO editorial strategy
  • Commercial landing pages
  • Content refreshes and optimization

Social Media

More than a content calendar.

Good social feels current. It sounds like the brand, responds to what’s happening and gives people a reason to stick around. We manage the strategy, content and day-to-day thinking behind a social presence that feels active rather than automated.

Available as ongoing monthly management or flexible content-only support.

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What we do

  • Social media strategy
  • Content planning and calendars
  • Copy and caption writing
  • Reels and short-form content concepts
  • Community-focused content
  • Promotional and seasonal campaigns
  • Content repurposing
  • Engagement and community management
  • Monthly reporting and recommendations

Copywriting & Content

Words that earn their place on the page.

From a small business website to a full marketing campaign, we write copy that sounds like your brand and gives your audience a reason to care. No filler, no generic AI-speak - just clear, purposeful writing built around the job the copy needs to do.

One-off projects or ongoing content support.

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What we do

  • Website and landing page copy
  • Brand messaging
  • About and service pages
  • Blogs and editorial content
  • SEO & AIO content
  • Email campaigns
  • Product and service descriptions
  • Marketing and promotional copy
  • Social media copy
  • Editing, rewriting and content optimization

Pricing

Simple starting points. Flexible ways to work together.

Every project is different, so our pricing starts with the scope, complexity and turnaround - not just a word count. Choose a one-off project, monthly retainer or ongoing content partnership.

Copywriting

Scoped to the brief. Priced on scope, length and turnaround.

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Website

Full-site copy packages available. Contact for a custom quote.

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iGaming

Project-based or retainer. Per-piece or editorial package rates available.

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Social

Monthly packages starting at $699/month + GST. Content-only or full management available.

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Monthly Retainer

Priority access, consistent output and a content partner who knows your brand.

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Custom

Not sure what you need? Tell us the goal and we’ll figure out the rest.

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Who We've Worked With

See samples of our work →

Order up.

Ready for iGaming content that actually stacks up? Let's talk.

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